U.S. heat-transfer specialist Modine has launched an Authorized Contractor Program for residential HVAC contractors, aimed at connecting contractors and homeowners, providing business leads for its members and instilling confidence in homeowners.
Modine, which makes CO2 coolers, is positioning contractors in the program as “trusted, industry-endorsed experts” in their local communities, to build long-term customer relationships and drive leads.
“Constructing strong relationships between residential contractors and their customers is more important than ever right now,” said Kimberly Raduenz, Marketing Manager for Racine, Wisconsin-based Modine.
“Modine is one of the most trusted HVAC brands, and partnering with us positions contractors to distinguish themselves in their markets,” Raduenz added.
The program offers contractors access to Modine’s support network and help with product and technical queries. Members will be added to an online Contractor Locator map accessible to potential customers, and they will be able to offer their customers extended warranty on Modine’s Hot Dawg HVAC products.
Membership is free, but members must carry their own insurance and maintain legal licensing for product installation in their service area.
Find more information about the Authorized Contractor Program here.